News Flash


Posted on: November 1, 2021

Newport News Launches Gratitude Campaign

November is National Gratitude Month, a time to embrace the power of appreciation.  In honor of this month, the City of Newport News is launching an “Attitude of Gratitude” campaign to encourage resident to give thanks.  The campaign includes a variety of contests and activities that help residents join together to show appreciation for the people, businesses, organizations and things that make our lives brighter.

“My mom told me, ‘There is always something to be grateful for,’” said Newport News Mayor McKinley L. Price, DDS.  “I find this especially important to remember as we reflect upon the challenges and losses we experienced throughout the pandemic.  Our ‘Attitude of Gratitude’ campaign was created to inspire residents to adopt a grateful spirit and uplift others in word and deed.”

To participate, visit the City of Newport News Facebook and Instagram pages for daily inspirational messages and weekly giveaways.  Residents are also encouraged to enter the “Attitude of Gratitude” Video Contest by posting a one-minute video sharing who or what they are grateful for and why and using #NewsofGratitude and #NationalGratitudeMonth.  The videos with the most views will be posted on the city’s social media pages; those with the most votes will win prizes at the end of the month.  For full contest details, visit  

Residents are invited to pick up a free yard sign to write in what they are grateful for and display in their yard.  Signs can be picked up at all Newport News Public Library branches and community centers, as well as the Newport News Visitor Center, the Tourism Office, City Hall and the Downing-Gross Cultural Arts Center (addresses below).

During the City Council Meeting on Tuesday, November 9, Mayor Price will proclaim November as Gratitude Month in Newport News.  This proclamation highlights the city’s commitment to giving thanks for how far we have come as a community and nation, as well as shows appreciation for the people and things often taken for granted.

“Research demonstrates that gratitude enhances moods, decreases stress, and drastically improves a person’s overall level of health and wellbeing,” commented Mayor Price. “I ask businesses, place of worship and community organizations to post messages on their marquees and websites and share our posts and flyers.  By encouraging everyone to pause and give thanks, we are creating a healthier, happier, more unified community.”

For more information, visit  

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Gratitude Yard Signs Available at the Following Locations

Newport News Public Library Branches

Grissom Library

366 DeShazor Drive

Newport News, VA 23608

Main Street Library

110 Main Street

Newport News, VA  23601

Pearl Bailey Library

2510 Wickham Avenue

Newport News, VA  23607

Newport News Community Centers

Brittingham-Midtown Community Center

570 McLawhorne Drive

Newport News, VA 23601

Denbigh Community Center

15198 Warwick Blvd.

Newport News, VA 23608

Doris Miller Community Center

2814 Wickham Avenue

Newport News, VA 23607

Other City Locations

Newport News Visitor Center

13560 Jefferson Avenue

Newport News, VA 23603

Newport News Tourism Office

702 Town Center Drive

Newport News, VA 23606

Downing-Gross Cultural Arts Center

2410 Wickham Avenue

Newport News, VA 23607

Newport News City Hall

2400 Washington Avenue

Newport News, VA  23607


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